Salvation Army Kettle. (Photo by Matt Weverink)Salvation Army Kettle. (Photo by Matt Weverink)

Red Kettle campaign falling behind

A local organization is asking the community for help as donations are needed to reach its annual fundraising goal.

With just more than two weeks left before Christmas, The Salvation Army in Chatham-Kent is falling behind its Red Kettle goal for 2023.

The Red Kettle Campaign is the Salvation Army's largest fundraiser to help finance the many services and programs offered to individuals and families in need throughout the year in Chatham-Kent.

"We're doing well but we are behind, unfortunately, when it comes to fundraising," said Major Larry Bridger. "The demands are also up considerably this year. We're a little concerned but we'll see where it goes from here."

The Salvation Army's goal is $500,000 for the year. At last check, the organization was sitting at around the $200,000 mark, according to Bridger.

The money helps support those in need along with the organization's programs and services year-round.

"We are up about 20 per cent as far as demand (for toys) this year over last year," said Bridger. "We need a lot more toys for all age groups. We are definitely short of toys, we need a lot more."

The red kettles will be at various stores throughout the municipality and are manned by volunteers.

Most locations have machines that accept debit and credit and all that is required is tapping the card on the amount that the donor would like to donate.

Receipts will be issued at the donors request for cash and tap donations. Cheques will be automatically receipted at the end of the year.

The organization is optimistic that it can still reach its fundraising goal with the community’s support.

The bells will continue to ring through the region till Christmas Eve.

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